Coca-Cola is the official soft drink partner of the Cape Town Cycle Tour and is available at water points along the route for participants. Coca-Cola is a proud sponsor of the the Cycle Tour.
POWERADE is the official hydration partner of the Cape Town Cycle Tour. 2014 saw POWERADE run a promotion where Cape Town Cycle Tour Lifecycle Expo goers could purchase 2 x 750ml bottles of POWERADE Sportsdrink Concentrate and receive a personalized POWERADE cycling squeeze bottle. POWERADE is available on route to help POWER your game. #POWERTHROUGH
As part of a leading private hospital group operating on three continents, Mediclinic Southern Africa is committed to a patient-centric approach to healthcare that is recognised internationally and preferred locally. Similarly the Mediclinic Events department is considered a leader in providing medical services at sporting and other events in South Africa, if not globally. We have been the official medical sponsor for the Cape Town Cycle Tour since 1995, and thanks to our innovative scientific approach to healthcare, we have consistently been able to improve the levels of medical support to the cyclists. The planning process, like training for the race, begins months before and on the day Mediclinic spearheads the coordination of all the private and public health services in a massive logistical exercise. This comprises 11 advanced medical care centres – including a full emergency facility at the finish, four medical posts at refreshment stations, staff on standby at nearby hospitals, 80 nurses, 25 doctors, 250 physiotherapists, 120 first aiders, 120 disaster management volunteers and 106 emergency vehicles such as ambulances, bikes, helicopters and response vehicles. Through services such as this that extend beyond our hospital wall and into our communities, Mediclinic is able to fulfil its promise of Expertise you can Trust. For more information go to www.mediclinic.co.za
City of Cape Town
The City of Cape Town is a proud sponsor and host of the Cape Town Cycle Tour. The event, a highlight on the City’s annual events calendar, is a major international draw-card and a boom for business and tourism in Cape Town. A big positive for the City is the global marketing that comes with hosting this prestigious event. Our success in hosting events of various sizes and types, throughout the year and throughout various parts of the city, has earned Cape Town an enviable reputation as the events capital of Africa.